Our belief at Gabriella New York is that shopping for a wedding gown should be FUN and stress-free. We offer a beautifully curated assortment of bridal gowns and accessories in our intimate and relaxed Soho loft. Our gowns are openly displayed for brides to peruse, our stylists are true bridal experts, and our approach is kind and laid back. We can’t wait to help you find your perfect gown!

Our belief at Gabriella New York is that shopping for a wedding gown should be FUN and stress-free. We offer a beautifully curated assortment of bridal gowns and accessories in our intimate and relaxed Soho loft. Our gowns are openly displayed for brides to peruse, our stylists are true bridal experts, and our approach is kind and laid back. We can’t wait to help you find your perfect gown!

We are proud to feature:

ALEX PERRY • ALICE & MAE • ANNA MAIER • CUSHNIE • ELIZABETH FILLMORE • FLORA BRIDAL • HALFPENNY LONDON • HUSHED COMMOTION • JENNY PACKHAM • KELLY FAETANINI • KEREN WOLF • LELA ROSE • LELET NY • LIHI HOD • MARCHESA • MODE & AFFAIRE • PETER LANGNER • REEM ACRA • ROMONA KEVEZA • ROSE + WILLIAMS • SARA GABRIEL • SOPHIE ET VOILA • UNTAMED PETALS • VIKTOR & ROLF

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Luxury Couture Bridal Wear in the Heart of SoHo